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Marketing Operations tools

Explore 263 Marketing Operations tools for marketers. Compare platforms by use case, capability, integration coverage, pricing signal, and fit for your stack.

Sked Social

Social Media Marketing, Content Marketing, Marketing Analytics & Attribution, Marketing Operations

Sked Social is a social media management platform that unifies planning, publishing, collaboration, and analytics in one workspace. It advertises scalable pricing with no per-user pricing traps and offers a free trial.

Post Scheduling
Content Calendar & Workflow
Content Distribution
Content Ideation
Social Post Creation
Social Listening & Sentiment
Dashboard & Reporting
Ad Creative Testing
Integrates:N/A
Price starts from:$59/month
Sleekflow - Conversational AI

Lifecycle & CRM Marketing, Lead Generation & Conversion, Marketing Operations, Marketing Analytics & Attribution

Omnichannel AI messaging platform for businesses that centralizes conversations across WhatsApp, Instagram, SMS, and more. AI agents automate campaigns, lead routing, and customer support to boost engagement and conversion.

Conversational Lead Capture
Lead Routing & Handoff
Lead Nurturing
Retention/Winback
Journey Orchestration
Workflow Automation
Data Sync & ETL
Dashboard & Reporting
Integrates:HubSpot, Salesforce, Shopify
Price starts from:Free
Smaply

Product Marketing, Lifecycle & CRM Marketing, Marketing Operations, Marketing Analytics & Attribution

Smaply is a customer journey management software that helps teams visualize, analyze, and act on insights to improve customer experience. It features AI-assisted synthesis and integration with common analytics and collaboration tools.

Journey Orchestration
Audience Segmentation
Positioning & Messaging
Data Analytics
Workflow Automation
Dashboard & Reporting
Integrates:N/A
Price starts from:Free
Smartly.io

Performance Advertising, Social Media Marketing, Marketing Analytics & Attribution, Marketing Operations, Content Marketing

Smartly is an AI advertising platform that unifies creative and media across channels with AI to make work smarter and drive better results. It provides intelligent insights and automation to optimize cross-channel campaigns.

Paid Campaign Setup
Bid/Budget Optimization
Ad Creative Generation
Ad Creative Testing
Audience Segmentation
Content Repurposing
Dashboard & Reporting
Integrates:N/A
Price starts from:Quote requested
SMS For Hubspot by SMSGlobal

Lifecycle & CRM Marketing, Lead Generation & Conversion, Marketing Operations, Marketing Analytics & Attribution

SMSGlobal offers online SMS sending and receiving through APIs, plugins, and browser-based software, with a scalable CPaaS platform for sales and marketing.

Lead Nurturing
Conversational Lead Capture
Lead Routing & Handoff
Workflow Automation
Retention/Winback
Dashboard & Reporting
Data Sync & ETL
Integrates:HubSpot, Salesforce, Shopify +1
Price starts from:$36/month billed annually
SMS Message IQ

Lifecycle & CRM Marketing, Lead Generation & Conversion, Marketing Operations, Marketing Analytics & Attribution

Message IQ is a business SMS platform with deep HubSpot integration, delivering two-way SMS within marketing workflows.

Conversational Lead Capture
Lead Nurturing
Lead Routing & Handoff
Workflow Automation
Retention/Winback
Dashboard & Reporting
Integrates:HubSpot, WordPress
Price starts from:$29/month
SMSFactor

Lifecycle & CRM Marketing, Lead Generation & Conversion, Marketing Operations

SMSFactor enables professional SMS messaging to engage leads and customers via an online platform, REST API, and CRM/e-commerce plugins.

Lead Nurturing
Retention/Winback
Prospecting Outreach
Event Promotion
Workflow Automation
Form/Popup Lead Capture
Integrates:HubSpot, Zapier
Price starts from:From €65
Social Champ

Social Media Marketing, Content Marketing, Marketing Analytics & Attribution, Marketing Operations

Social Champ is an AI-powered social media management tool that schedules posts, analyzes performance, and tracks ROI across platforms. It targets agencies and startups looking to streamline social workflows.

Post Scheduling
Content Calendar & Workflow
Content Distribution
Content Ideation
Social Post Creation
Social Listening & Sentiment
Dashboard & Reporting
Community Management
Integrates:N/A
Price starts from:Free
SocialBee

Social Media Marketing, Content Marketing, Marketing Analytics & Attribution, Marketing Operations

SocialBee is a social media management tool for content creation, scheduling, engagement, and analytics across multiple networks.

Post Scheduling
Content Calendar & Workflow
Content Distribution
Content Ideation
Social Post Creation
Content Repurposing
Community Management
Dashboard & Reporting
Integrates:Zapier
Price starts from:$24.20/month billed annually
SocialPilot

Social Media Marketing, Content Marketing, Marketing Analytics & Attribution, Marketing Operations

SocialPilot is a social media management and scheduling platform for agencies and brands. It provides publishing, analytics, collaboration, bulk scheduling, and AI-powered content tools.

Post Scheduling
Content Calendar & Workflow
Content Distribution
Content Ideation
Social Post Creation
Community Management
Dashboard & Reporting
Integrates:N/A
Price starts from:$25.50/month billed annually
Sona Identification

ABM & Demand Generation, Lead Generation & Conversion, Business Development, Marketing Analytics & Attribution, Marketing Operations

Sona Identification helps you grow revenue with a simple, yet powerful, revenue attribution platform.

Intent Signal Monitoring
Account Research
Prospecting Outreach
Lead Scoring
Account Scoring
Audience Segmentation
Attribution Modeling
Data Sync & ETL
Dashboard & Reporting
Integrates:HubSpot, Salesforce, Slack
Price starts from:Free
Source

Marketing Analytics & Attribution, Marketing Operations, Performance Advertising, ABM & Demand Generation

Source is an AI-powered B2B marketing attribution platform for tracking campaign performance, connecting CRM and ad data, and understanding which channels drive pipeline. It offers a free account path with paid subscription terms.

Attribution Modeling
Dashboard & Reporting
Funnel/Cohort Analysis
CAC/LTV Forecasting
Data Sync & ETL
Bid/Budget Optimization
Account-based Campaigns
Integrates:Salesforce, Slack
Price starts from:Free
SparkPost

Lifecycle & CRM Marketing, Marketing Operations, Marketing Analytics & Attribution

Bird AI is an AI-powered business communication platform enabling email, SMS, and WhatsApp marketing. It offers a free entry option and uses usage-based pricing.

Email Campaign Automation
Workflow Automation
Data Sync & ETL
Dashboard & Reporting
Lead Nurturing
Integrates:N/A
Price starts from:Free
Splash Event Marketing Softw.

Event Marketing, Lead Generation & Conversion, Lifecycle & CRM Marketing, Marketing Analytics & Attribution, Marketing Operations

Splash is an event marketing software. The provided homepage URL was the only evidence and the page content was blocked, so no product or pricing details are available from the supplied page.

Event Registration Management
Webinar/Event Hosting
Event Promotion
Post-event Nurture
Email Campaign Automation
Lead Routing & Handoff
Dashboard & Reporting
Data Sync & ETL
Integrates:N/A
Price starts from:Quote requested
Sprinklr

Social Media Marketing, Performance Advertising, Lifecycle & CRM Marketing, Marketing Analytics & Attribution, Communications & PR, Marketing Operations

Sprinklr offers an AI-first, enterprise-grade customer experience management (CXM) platform that unifies marketing, social, service, and insights on a single codebase. It targets large brands with AI-native capabilities across marketing, engagement, and customer care.

Social Listening & Sentiment
Community Management
Brand Mentions & SOV
Paid Campaign Setup
Bid/Budget Optimization
Content Calendar & Workflow
Journey Orchestration
Dashboard & Reporting
Workflow Automation
Integrates:N/A
Price starts from:Quote requested
Sprout Social

Social Media Marketing, Content Marketing, Marketing Analytics & Attribution, Marketing Operations, Influencer Marketing

Sprout Social is a software company in Chicago that helps businesses manage their social presence from one central platform. Try it free.

Post Scheduling
Content Calendar & Workflow
Content Distribution
Content Ideation
Social Post Creation
Community Management
Social Listening & Sentiment
Brand Mentions & SOV
Dashboard & Reporting
Creator Discovery
Influencer Campaign Management
Influencer Relationship Management
Influencer Performance Tracking
Integrates:HubSpot, Marketo, Salesforce +3
Price starts from:$79/month billed annually
Stape Conversion Tracking

Marketing Operations, Marketing Analytics & Attribution, Performance Advertising

Stape provides server-side tracking hosting, power-ups, and APIs for Google Tag Manager. It helps improve data quality, extend cookie lifetimes, and manage consent.

Tag/Pixel Management
Attribution Modeling
Data Sync & ETL
Retargeting
Conversion Rate Optimization
Dashboard & Reporting
Integrates:BigQuery, Salesforce, Shopify +2
Price starts from:$10/month
Statusbrew

Social Media Marketing, Content Marketing, Marketing Analytics & Attribution, Marketing Operations

Statusbrew is a social media management platform offering scheduling, publishing, collaboration, analytics, and BrewLink in Bio. It provides a 14-day free trial and tiered flat-subscription plans starting at $69/mo billed annually.

Post Scheduling
Content Calendar & Workflow
Content Distribution
Social Post Creation
Community Management
Social Listening & Sentiment
Dashboard & Reporting
Ad Creative Testing
Integrates:HubSpot, Salesforce
Price starts from:$129/month
Stori

Content Marketing, Social Media Marketing, Product Marketing, Marketing Operations, Marketing Analytics & Attribution

Turn ideas into visually compelling branded social posts. Generates personalized content, texts, visuals, graphics, images.

Social Post Creation
Image creation
Content Ideation
Positioning & Messaging
Content Calendar & Workflow
Product Launch
Dashboard & Reporting
Integrates:N/A
Price starts from:$30/month
Stripo

Lifecycle & CRM Marketing, Content Marketing, Marketing Operations

Stripo is an email template builder with a drag-and-drop editor. It offers a freemium model with a free plan and paid per-seat options.

Email Campaign Automation
Content Writing
Lead Nurturing
Workflow Automation
Integrates:N/A
Price starts from:Free
Supermetrics

Marketing Operations, Marketing Analytics & Attribution, Performance Advertising, Social Media Marketing, SEO&GEO/AIO

Supermetrics is a Marketing Intelligence Platform that connects marketing data, analyzes results, and activates insights across dashboards and destinations. It serves agencies, brands, and enterprises of varying sizes.

Data Sync & ETL
Dashboard & Reporting
Data Analytics
Attribution Modeling
Bid/Budget Optimization
Partner Performance Tracking
Integrates:BigQuery, HubSpot, Looker Studio +7
Price starts from:$37/month billed annually
Superside

Content Marketing, Performance Advertising, Social Media Marketing, Product Marketing, Marketing Operations

Superside is an AI-powered creative services platform for marketing and creative teams that need scalable ad creative, social assets, video, web, campaign, and brand production without adding internal headcount.

Ad Creative Generation
Social Post Creation
Video Creation
Image creation
Landing Page Creation
Content Writing
Content Repurposing
Content Calendar & Workflow
Product Launch
Positioning & Messaging
Integrates:N/A
Price starts from:Quote requested
Swoogo

Event Marketing, Lead Generation & Conversion, Lifecycle & CRM Marketing, Marketing Analytics & Attribution, Marketing Operations

Swoogo is an event management platform built for event professionals to run in-person and virtual events, with a focus on customization, integrations, and reporting.

Event Registration Management
Webinar/Event Hosting
Event Promotion
Email Campaign Automation
Post-event Nurture
Dashboard & Reporting
Data Sync & ETL
Integrates:HubSpot, Marketo, Salesforce +1
Price starts from:$983.33/month billed annually
Swydo

Marketing Analytics & Attribution, Marketing Operations, Performance Advertising, SEO&GEO/AIO, Social Media Marketing

Swydo is an automated marketing reporting and monitoring platform with white-label capabilities and broad data-source integrations.

Dashboard & Reporting
Data Sync & ETL
Data Analytics
Attribution Modeling
Bid/Budget Optimization
SERP Rank Tracking
Integrates:BigQuery, HubSpot, Looker Studio
Price starts from:€62/month billed annually
SyncMate

Marketing Operations, Lifecycle & CRM Marketing, Lead Generation & Conversion, Product Marketing

SyncMate is a WhatsApp automation and integration tool for connecting WhatsApp with CRM, ecommerce, and workflow apps without BSP and with zero-code setup.

Data Sync & ETL
Workflow Automation
Lead Routing & Handoff
Lead Scoring
Retention/Winback
Product Launch
Positioning & Messaging
Integrates:HubSpot, Shopify, WooCommerce +2
Price starts from:Free
Synup

SEO&GEO/AIO, Communications & PR, Social Media Marketing, Marketing Analytics & Attribution, Marketing Operations

Synup offers a unified Local SEO platform for agencies to manage listings, reviews, and social media across locations, helping win more business and improve client retention. Pricing starts at $79/mo for the Startup plan with annual billing.

SERP Rank Tracking
Technical SEO Audit
Brand Mentions & SOV
Social Listening & Sentiment
Community Management
Dashboard & Reporting
Data Sync & ETL
Integrates:Salesforce, HubSpot, Notion +1
Price starts from:$79/month billed annually
TAMI

Business Development, Lead Generation & Conversion, ABM & Demand Generation, Marketing Operations

TAMI helps you discover AI sales solutions to boost revenue with real data, clean insights, and smarter targeting.

Prospecting Outreach
Account Research
Account-based Campaigns
Data Sync & ETL
Lead Routing & Handoff
Audience Segmentation
Integrates:HubSpot, Salesforce, Shopify +1
Price starts from:$999/month
TapClicks

Marketing Operations, Marketing Analytics & Attribution, Performance Advertising, Social Media Marketing, SEO&GEO/AIO

TapClicks provides an all-in-one marketing platform with analytics, reporting, and automation. It unifies data from multiple sources and automates reporting workflows.

Data Sync & ETL
Dashboard & Reporting
Data Analytics
Attribution Modeling
Bid/Budget Optimization
Workflow Automation
CAC/LTV Forecasting
Integrates:N/A
Price starts from:Quote requested
Tapfiliate

Partnership & Affiliate Marketing, Marketing Analytics & Attribution, Marketing Operations, Lead Generation & Conversion, Influencer Marketing

Tapfiliate is an affiliate tracking and management platform that helps create, track, and scale affiliate, referral, influencer, and brand ambassador programs.

Affiliate Program Management
Referral Program Management
Partner Recruitment
Partner Performance Tracking
Attribution Modeling
Dashboard & Reporting
Ambassador Program Management
Integrates:Shopify, WooCommerce
Price starts from:$74/month billed annually
Tawk

Lead Generation & Conversion, Lifecycle & CRM Marketing, Marketing Operations, Marketing Analytics & Attribution

tawk.to provides 100% free live chat software for websites. It also offers paid services such as Hire Chat Agents, with integrations for WordPress, WooCommerce, and Zapier.

Conversational Lead Capture
Lead Routing & Handoff
Retention/Winback
Workflow Automation
Dashboard & Reporting
Integrates:WooCommerce, WordPress, Zapier
Price starts from:Free
Tealium iQ

Marketing Operations, Marketing Analytics & Attribution, Lifecycle & CRM Marketing, Performance Advertising

Tealium iQ is Tealium's real-time customer data platform (CDP) designed to collect, unify, and activate customer data across web, mobile, offline, and IoT through a real-time data layer and integrations.

Tag/Pixel Management
Data Sync & ETL
Audience Segmentation
Attribution Modeling
Retargeting
Workflow Automation
Integrates:N/A
Price starts from:Quote requested
Text Request

Lifecycle & CRM Marketing, Lead Generation & Conversion, Communications & PR, Marketing Operations

Text Request offers a business texting platform with SMS/MMS messaging, API access, payments, reviews, and mass texting for customer engagement.

Conversational Lead Capture
Lead Nurturing
Prospecting Outreach
Retention/Winback
Referral Program Management
Workflow Automation
Data Sync & ETL
Integrates:N/A
Price starts from:From $59.99
thalox - audience segmentation

Lifecycle & CRM Marketing, Marketing Analytics & Attribution, Marketing Operations

thalox - audience segmentation helps marketing teams with audience segmentation, lead scoring, email campaign automation and supports AI-powered and data export capabilities.

Audience Segmentation
Lead Scoring
Email Campaign Automation
Dashboard & Reporting
Data Sync & ETL
Integrates:HubSpot
Price starts from:Quote requested
The Swarm

ABM & Demand Generation, Business Development, Marketing Operations, Marketing Analytics & Attribution

The Swarm is The Relationship Data Company that curates a dataset of 580M profiles and 100M companies, including fundraising data. It provides AI-powered relationship mapping and CRM integrations to accelerate sales, recruiting, and fundraising for builders and investors.

Account Research
Buying Committee Mapping
Account-based Campaigns
Prospecting Outreach
Pipeline Acceleration
Competitive Intelligence
Data Sync & ETL
Integrates:HubSpot
Price starts from:Free
The Trade Desk

Performance Advertising, Marketing Analytics & Attribution, Marketing Operations

The Trade Desk is a leading demand-side platform (DSP) for programmatic digital advertising. It enables brands and agencies to buy cross-channel media with advanced data-driven targeting and measurement.

Paid Campaign Setup
Audience Segmentation
Bid/Budget Optimization
Retargeting
Attribution Modeling
Dashboard & Reporting
Ad Creative Testing
Integrates:N/A
Price starts from:From $1
Tinify

Marketing Operations, Content Marketing, SEO&GEO/AIO

Free online image optimizer for faster websites! Reduce the file size of your WEBP, JPEG and PNG Images with TinyPNG’s smart lossy compression engine.

Image creation
Technical SEO Audit
On-page Optimization
Workflow Automation
Integrates:WordPress, Zapier
Price starts from:Free
Twilio

Lifecycle & CRM Marketing, Marketing Operations, Lead Generation & Conversion, Marketing Analytics & Attribution

Twilio helps you create amazing customer experiences with our Customer Engagement Platform (CEP) that combines communication APIs with AI.

Journey Orchestration
Audience Segmentation
Email Campaign Automation
Conversational Lead Capture
Retention/Winback
Data Sync & ETL
Workflow Automation
Integrates:Shopify
Price starts from:From $0.01
Typeface

Content Marketing, Product Marketing, Performance Advertising, Social Media Marketing, Marketing Operations

Typeface is the enterprise marketing AI platform that orchestrates AI agents, brand intelligence, and workflows to create personalized, on-brand campaigns at scale.

Content Writing
Content Ideation
Content Repurposing
Ad Creative Generation
Social Post Creation
Product Launch
Positioning & Messaging
Workflow Automation
Integrates:BigQuery, Salesforce
Price starts from:Quote requested
Unlayer

Lifecycle & CRM Marketing, Content Marketing, Lead Generation & Conversion, Marketing Operations

Unlayer provides embeddable, white-label content creation tools (email, page, and document builders) for SaaS platforms and CRMs. It supports API integration and no-code design for end users.

Email Campaign Automation
Landing Page Creation
Content Writing
Form/Popup Lead Capture
Workflow Automation
Integrates:N/A
Price starts from:Free
UpLead

Business Development, Lead Generation & Conversion, ABM & Demand Generation, Marketing Operations

UpLead is a B2B lead generation software offering real-time verified emails and data enrichment. It provides API access, CRM integration, and a 95% data accuracy guarantee with 180M+ leads.

Account Research
Prospecting Outreach
Intent Signal Monitoring
Lead Scoring
Account Scoring
Data Sync & ETL
Integrates:N/A
Price starts from:$74/month billed annually
Uplifted AI

Performance Advertising, Content Marketing, Marketing Analytics & Attribution, Marketing Operations

Uplifted AI is an AI-powered platform for creative asset management and analytics. It organizes assets, tags scenes, generates briefs, and surfaces performance insights to optimize ads.

Ad Creative Generation
Ad Creative Testing
Video Creation
Content Repurposing
Dashboard & Reporting
Data Analytics
Integrates:Salesforce, Slack
Price starts from:Free
Uplodio

Partnership & Affiliate Marketing, Social Media Marketing, Business Development, Marketing Operations, Influencer Marketing

AI-Agent that finds, recruits, negotiates, and manages 100s of nano and micro-influencers so you don’t have to (in minutes).

Partner Recruitment
Affiliate Program Management
Partner Performance Tracking
Prospecting Outreach
Workflow Automation
Creator Discovery
Influencer Outreach
Influencer Relationship Management
Influencer Campaign Management
Integrates:N/A
Price starts from:Quote requested
Vance AI

Content Marketing, Marketing Operations, Product Marketing, Performance Advertising

VanceAI provides AI-powered image enhancement tools, including upscaling, sharpening, denoising, background removal, restoration, and generation. It offers online tools and a desktop PC app, with integrations for Shopify and WordPress.

Image creation
Workflow Automation
Product Launch
Ad Creative Generation
Integrates:Shopify, WordPress
Price starts from:$4.95/month billed annually
VBOUT

Lifecycle & CRM Marketing, Lead Generation & Conversion, Marketing Analytics & Attribution, Marketing Operations

VBOUT is an AI-enabled marketing platform that helps agencies and marketers grow with 12+ tools and integrated AI features, plus deep e-commerce tracking. It targets small teams with freemium pricing and tiered paid plans.

Email Campaign Automation
Journey Orchestration
Lead Nurturing
Lead Scoring
Landing Page Creation
Form/Popup Lead Capture
Dashboard & Reporting
Integrates:HubSpot, Salesforce, Shopify +2
Price starts from:Free
Venngage

Content Marketing, Product Marketing, Social Media Marketing, Marketing Operations

Venngage is an infographic maker with 10,000+ templates used by 5+ million professionals.

Image creation
Content Ideation
Sales Enablement Content
Social Post Creation
Product Launch
Positioning & Messaging
Integrates:N/A
Price starts from:Free
Vero

Lifecycle & CRM Marketing, Marketing Operations, Marketing Analytics & Attribution

Vero is a customer engagement platform for product‑led teams that enables multi‑channel messaging (email, push, SMS) and audience segmentation. Its pricing shows a Starter plan at $54/month with annual billing discount and a 14‑day free trial.

Email Campaign Automation
Journey Orchestration
Lead Nurturing
Retention/Winback
Audience Segmentation
Data Sync & ETL
Dashboard & Reporting
Integrates:N/A
Price starts from:$54/month billed annually
Vidon.AI

Content Marketing, Social Media Marketing, Marketing Operations

Vidon.ai is an all-in-one video marketing platform that generates, schedules, and distributes videos for social media. It uses AI to create videos and automate posting workflows for teams.

Video Creation
Content Repurposing
Content Calendar & Workflow
Content Distribution
Workflow Automation
Integrates:N/A
Price starts from:Quote requested
Vimeo

Content Marketing, Product Marketing, Marketing Analytics & Attribution, Marketing Operations, Lead Generation & Conversion

Vimeo provides an all-in-one video platform for creating, hosting, and monetizing video content, with in-browser editing, AI-powered translation, analytics, and integrations with HubSpot, Marketo, and Salesforce.

Video Creation
Product Launch
Sales Enablement Content
Content Distribution
Dashboard & Reporting
Form/Popup Lead Capture
Integrates:HubSpot, Marketo, Salesforce
Price starts from:Free