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Lead Generation & Conversion tools

Explore 209 Lead Generation & Conversion tools for marketers. Compare platforms by use case, capability, integration coverage, pricing signal, and fit for your stack.

SendPulse

Lifecycle & CRM Marketing, Lead Generation & Conversion, Marketing Operations, Content Marketing

SendPulse offers a multi-channel marketing automation platform with email, web push, SMS, and chatbots. It provides a free plan and paid tiers, with no credit card required to start.

Email Campaign Automation
Lead Nurturing
Retention/Winback
Conversational Lead Capture
Landing Page Creation
Form/Popup Lead Capture
Workflow Automation
Dashboard & Reporting
Integrates:Shopify, WordPress, Zapier
Price starts from:Free
Shopify Sync by Unific

Marketing Operations, Lifecycle & CRM Marketing, Marketing Analytics & Attribution, Lead Generation & Conversion

Unific is an iPaaS and CDP built for small and midsize ecommerce merchants. It helps turn data into insights, insights into action, and action into growth.

Data Sync & ETL
Journey Orchestration
Email Campaign Automation
Retention/Winback
Audience Segmentation
Dashboard & Reporting
Workflow Automation
Integrates:HubSpot, Shopify, WooCommerce
Price starts from:Free
Show Autopilot AI

Lifecycle & CRM Marketing, Content Marketing, Lead Generation & Conversion, Marketing Analytics & Attribution

Show by Animaker offers an AI-powered email marketing platform with integrated CRM, analytics, and email templates. It is positioned by Animaker and centers on a video-first marketing approach.

Email Campaign Automation
Video Creation
Lead Nurturing
Conversational Lead Capture
Retention/Winback
Content Distribution
Dashboard & Reporting
Integrates:N/A
Price starts from:Free
SiteAuditor

Lead Generation & Conversion, SEO&GEO/AIO, Marketing Operations

Site Auditor offers an embeddable, white-label SEO audit tool for agencies and marketers. It provides a 14-day free trial and flat-subscription pricing starting at $39 per month when billed yearly.

Form/Popup Lead Capture
Technical SEO Audit
On-page Optimization
Landing Page Creation
Lead Routing & Handoff
Dashboard & Reporting
Integrates:HubSpot, WordPress
Price starts from:$39/month billed annually
Sitekick AI

Lead Generation & Conversion, Content Marketing, Product Marketing, SEO&GEO/AIO

Sitekick AI is an AI-powered website and landing page builder that enables fast, no-code site creation. It supports 100+ languages and serves small businesses and creators.

Landing Page Creation
Content Writing
Image creation
Conversion Rate Optimization
Form/Popup Lead Capture
On-page Optimization
Integrates:N/A
Price starts from:$12.08/month billed annually
Sleekflow - Conversational AI

Lifecycle & CRM Marketing, Lead Generation & Conversion, Marketing Operations, Marketing Analytics & Attribution

Omnichannel AI messaging platform for businesses that centralizes conversations across WhatsApp, Instagram, SMS, and more. AI agents automate campaigns, lead routing, and customer support to boost engagement and conversion.

Conversational Lead Capture
Lead Routing & Handoff
Lead Nurturing
Retention/Winback
Journey Orchestration
Workflow Automation
Data Sync & ETL
Dashboard & Reporting
Integrates:HubSpot, Salesforce, Shopify
Price starts from:Free
Sleeknote

Lead Generation & Conversion, Lifecycle & CRM Marketing, Performance Advertising, Marketing Analytics & Attribution

Sleeknote is a popup builder for ecommerce and marketing that helps capture leads, boost conversions, and tailor visitor experiences with popups, forms, quizzes, and gamification. It offers a 14-day free trial with paid plans starting at €49/month (Core) and €68/month (Gamification).

Form/Popup Lead Capture
Conversion Rate Optimization
Audience Segmentation
Retention/Winback
Lead Nurturing
Dashboard & Reporting
Integrates:Shopify
Price starts from:$55/month billed annually
Smartwriter

Business Development, Lead Generation & Conversion, ABM & Demand Generation, Content Marketing

Use AI to create highly personalised cold emails or Linkedin messages that convert readers to customers. No experience needed.

Prospecting Outreach
Outbound Personalization
Account Research
Content Writing
Lead Nurturing
Pipeline Acceleration
Integrates:Shopify
Price starts from:$49/month billed annually
SMS For Hubspot by SMSGlobal

Lifecycle & CRM Marketing, Lead Generation & Conversion, Marketing Operations, Marketing Analytics & Attribution

SMSGlobal offers online SMS sending and receiving through APIs, plugins, and browser-based software, with a scalable CPaaS platform for sales and marketing.

Lead Nurturing
Conversational Lead Capture
Lead Routing & Handoff
Workflow Automation
Retention/Winback
Dashboard & Reporting
Data Sync & ETL
Integrates:HubSpot, Salesforce, Shopify +1
Price starts from:$36/month billed annually
SMS Message IQ

Lifecycle & CRM Marketing, Lead Generation & Conversion, Marketing Operations, Marketing Analytics & Attribution

Message IQ is a business SMS platform with deep HubSpot integration, delivering two-way SMS within marketing workflows.

Conversational Lead Capture
Lead Nurturing
Lead Routing & Handoff
Workflow Automation
Retention/Winback
Dashboard & Reporting
Integrates:HubSpot, WordPress
Price starts from:$29/month
SMSFactor

Lifecycle & CRM Marketing, Lead Generation & Conversion, Marketing Operations

SMSFactor enables professional SMS messaging to engage leads and customers via an online platform, REST API, and CRM/e-commerce plugins.

Lead Nurturing
Retention/Winback
Prospecting Outreach
Event Promotion
Workflow Automation
Form/Popup Lead Capture
Integrates:HubSpot, Zapier
Price starts from:From €65
Snov.io

Business Development, Lead Generation & Conversion, ABM & Demand Generation, Lifecycle & CRM Marketing

Snov.io is an outreach automation platform for sales teams, marketing managers, and SDRs. It provides lead generation, email finding, verification, and multi-channel outreach in one platform.

Prospecting Outreach
Account Research
Outbound Personalization
Email Campaign Automation
Lead Nurturing
Pipeline Acceleration
Lead Routing & Handoff
Integrates:HubSpot, Salesforce, Zapier
Price starts from:Free
Sona Identification

ABM & Demand Generation, Lead Generation & Conversion, Business Development, Marketing Analytics & Attribution, Marketing Operations

Sona Identification helps you grow revenue with a simple, yet powerful, revenue attribution platform.

Intent Signal Monitoring
Account Research
Prospecting Outreach
Lead Scoring
Account Scoring
Audience Segmentation
Attribution Modeling
Data Sync & ETL
Dashboard & Reporting
Integrates:HubSpot, Salesforce, Slack
Price starts from:Free
Spectacle

Marketing Analytics & Attribution, Performance Advertising, ABM & Demand Generation, Lead Generation & Conversion

Spectacle helps connect marketing effort to revenue with LTV-focused attribution for SaaS and B2B. It aims to make marketing measurable in pipeline, revenue, CAC and payback.

Attribution Modeling
Dashboard & Reporting
Data Analytics
Funnel/Cohort Analysis
CAC/LTV Forecasting
Retargeting
Account-based Campaigns
Integrates:HubSpot, Slack
Price starts from:$99/month
Splash Event Marketing Softw.

Event Marketing, Lead Generation & Conversion, Lifecycle & CRM Marketing, Marketing Analytics & Attribution, Marketing Operations

Splash is an event marketing software. The provided homepage URL was the only evidence and the page content was blocked, so no product or pricing details are available from the supplied page.

Event Registration Management
Webinar/Event Hosting
Event Promotion
Post-event Nurture
Email Campaign Automation
Lead Routing & Handoff
Dashboard & Reporting
Data Sync & ETL
Integrates:N/A
Price starts from:Quote requested
Squarespace

Lead Generation & Conversion, Content Marketing, Lifecycle & CRM Marketing, SEO&GEO/AIO, Marketing Analytics & Attribution

Squarespace offers an all-in-one website building and commerce platform with templates, AI-powered tools, domain management, and integrated payments. It enables individuals and businesses to create, manage, and grow websites and online stores without coding.

Landing Page Creation
Email Campaign Automation
Content Writing
On-page Optimization
Conversion Rate Optimization
Dashboard & Reporting
Integrates:Salesforce
Price starts from:$16/month billed annually
Storydoc

Content Marketing, Product Marketing, Business Development, Lead Generation & Conversion, Marketing Analytics & Attribution

Storydoc is an AI-native platform to create interactive presentations and business documents. It targets solo founders to large teams and emphasizes speed, branding, and analytics.

Sales Enablement Content
Landing Page Creation
Content Distribution
Conversion Rate Optimization
Positioning & Messaging
Dashboard & Reporting
Lead Nurturing
Integrates:N/A
Price starts from:$19.80/month billed annually
SurveyMonkey

Marketing Analytics & Attribution, Product Marketing, Lifecycle & CRM Marketing, Event Marketing, Lead Generation & Conversion

SurveyMonkey provides AI-powered online surveys and forms for employee and customer feedback, market research, and event registrations.

Data Analytics
Dashboard & Reporting
Audience Segmentation
Competitive Intelligence
Positioning & Messaging
Retention/Winback
Event Registration Management
Form/Popup Lead Capture
Integrates:HubSpot, Salesforce, Slack
Price starts from:Free
SurveySparrow

Lifecycle & CRM Marketing, Marketing Analytics & Attribution, Product Marketing, Lead Generation & Conversion, Communications & PR

SurveySparrow is an AI-powered customer feedback platform enabling multi-channel surveys. It offers integrations with HubSpot and Salesforce, plus a template library and compliance-ready features.

Data Analytics
Dashboard & Reporting
Form/Popup Lead Capture
Retention/Winback
Audience Segmentation
Brand Mentions & SOV
Positioning & Messaging
Integrates:HubSpot, Salesforce
Price starts from:Free
Swoogo

Event Marketing, Lead Generation & Conversion, Lifecycle & CRM Marketing, Marketing Analytics & Attribution, Marketing Operations

Swoogo is an event management platform built for event professionals to run in-person and virtual events, with a focus on customization, integrations, and reporting.

Event Registration Management
Webinar/Event Hosting
Event Promotion
Email Campaign Automation
Post-event Nurture
Dashboard & Reporting
Data Sync & ETL
Integrates:HubSpot, Marketo, Salesforce +1
Price starts from:$983.33/month billed annually
SyncMate

Marketing Operations, Lifecycle & CRM Marketing, Lead Generation & Conversion, Product Marketing

SyncMate is a WhatsApp automation and integration tool for connecting WhatsApp with CRM, ecommerce, and workflow apps without BSP and with zero-code setup.

Data Sync & ETL
Workflow Automation
Lead Routing & Handoff
Lead Scoring
Retention/Winback
Product Launch
Positioning & Messaging
Integrates:HubSpot, Shopify, WooCommerce +2
Price starts from:Free
Syndie.io

Business Development, Lead Generation & Conversion, ABM & Demand Generation, Lifecycle & CRM Marketing, Marketing Analytics & Attribution

Syndie.io helps you boost revenue on autopilot with AI-driven Sales Automation Software that finds ideal leads, personalizes outreach, and books meetings for your team.

Prospecting Outreach
Outbound Personalization
Account Research
Lead Nurturing
Lead Scoring
Meeting Booking
Pipeline Acceleration
Dashboard & Reporting
Integrates:HubSpot, Zapier
Price starts from:$69/month
Tally

Lead Generation & Conversion, Content Marketing

Tally is a free, no-code form builder for creating beautiful forms with unlimited submissions, payments, and powerful integrations.

Landing Page Creation
Positioning & Messaging
Form/Popup Lead Capture
Referral Program Management
Integrates:HubSpot, Notion, Salesforce +3
Price starts from:Free
TAMI

Business Development, Lead Generation & Conversion, ABM & Demand Generation, Marketing Operations

TAMI helps you discover AI sales solutions to boost revenue with real data, clean insights, and smarter targeting.

Prospecting Outreach
Account Research
Account-based Campaigns
Data Sync & ETL
Lead Routing & Handoff
Audience Segmentation
Integrates:HubSpot, Salesforce, Shopify +1
Price starts from:$999/month
Tapfiliate

Partnership & Affiliate Marketing, Marketing Analytics & Attribution, Marketing Operations, Lead Generation & Conversion, Influencer Marketing

Tapfiliate is an affiliate tracking and management platform that helps create, track, and scale affiliate, referral, influencer, and brand ambassador programs.

Affiliate Program Management
Referral Program Management
Partner Recruitment
Partner Performance Tracking
Attribution Modeling
Dashboard & Reporting
Ambassador Program Management
Integrates:Shopify, WooCommerce
Price starts from:$74/month billed annually
Tawk

Lead Generation & Conversion, Lifecycle & CRM Marketing, Marketing Operations, Marketing Analytics & Attribution

tawk.to provides 100% free live chat software for websites. It also offers paid services such as Hire Chat Agents, with integrations for WordPress, WooCommerce, and Zapier.

Conversational Lead Capture
Lead Routing & Handoff
Retention/Winback
Workflow Automation
Dashboard & Reporting
Integrates:WooCommerce, WordPress, Zapier
Price starts from:Free
Text Request

Lifecycle & CRM Marketing, Lead Generation & Conversion, Communications & PR, Marketing Operations

Text Request offers a business texting platform with SMS/MMS messaging, API access, payments, reviews, and mass texting for customer engagement.

Conversational Lead Capture
Lead Nurturing
Prospecting Outreach
Retention/Winback
Referral Program Management
Workflow Automation
Data Sync & ETL
Integrates:N/A
Price starts from:From $59.99
TrenDemon

ABM & Demand Generation, Lead Generation & Conversion, Content Marketing, Marketing Analytics & Attribution, Product Marketing

Trendemon is an all-inclusive buyer journey orchestration solution.

Account-based Campaigns
Conversational Lead Capture
Conversion Rate Optimization
Intent Signal Monitoring
Content Distribution
Attribution Modeling
Dashboard & Reporting
Integrates:HubSpot, Marketo, Pardot +3
Price starts from:From $499
Trustmary

Lead Generation & Conversion, Communications & PR, Lifecycle & CRM Marketing, Marketing Analytics & Attribution

Trustmary helps collect, analyze, and showcase customer feedback and reviews to boost social proof. Used by 1800+ companies worldwide.

Conversion Rate Optimization
Form/Popup Lead Capture
Brand Mentions & SOV
Retention/Winback
Dashboard & Reporting
Integrates:HubSpot, Zapier, WordPress +1
Price starts from:Free
Twilio

Lifecycle & CRM Marketing, Marketing Operations, Lead Generation & Conversion, Marketing Analytics & Attribution

Twilio helps you create amazing customer experiences with our Customer Engagement Platform (CEP) that combines communication APIs with AI.

Journey Orchestration
Audience Segmentation
Email Campaign Automation
Conversational Lead Capture
Retention/Winback
Data Sync & ETL
Workflow Automation
Integrates:Shopify
Price starts from:From $0.01
Typedream

Lead Generation & Conversion, Content Marketing, Product Marketing, Marketing Analytics & Attribution

Typedream is a no-code website builder for creators, enabling AI-assisted landing pages and selling digital products.

Landing Page Creation
Content Writing
Conversion Rate Optimization
Form/Popup Lead Capture
Dashboard & Reporting
Product Launch
Integrates:N/A
Price starts from:Free
Unbounce

Lead Generation & Conversion, Performance Advertising, Content Marketing, Product Marketing, Marketing Analytics & Attribution

Unbounce is a no-code landing page builder and CRO platform for marketers and agencies. It offers drag-and-drop page creation, AI-assisted optimization, and no-code A/B testing to boost conversions.

Landing Page Creation
Conversion Rate Optimization
Ad Creative Testing
Form/Popup Lead Capture
Content Writing
Product Launch
Dashboard & Reporting
Integrates:HubSpot, Marketo, Pardot +3
Price starts from:$74/month billed annually
Univid webinars

Event Marketing, Lead Generation & Conversion, Lifecycle & CRM Marketing, Marketing Analytics & Attribution

Univid is a fast, engaging webinar platform that lets you design, host, and engage audiences in 60 seconds. It supports branded templates, polls, Q&A, lead scoring, and native CRM integrations.

Webinar/Event Hosting
Event Registration Management
Event Promotion
Post-event Nurture
Lead Nurturing
Dashboard & Reporting
Data Sync & ETL
Integrates:HubSpot, Salesforce, Slack +1
Price starts from:Free
Unlayer

Lifecycle & CRM Marketing, Content Marketing, Lead Generation & Conversion, Marketing Operations

Unlayer provides embeddable, white-label content creation tools (email, page, and document builders) for SaaS platforms and CRMs. It supports API integration and no-code design for end users.

Email Campaign Automation
Landing Page Creation
Content Writing
Form/Popup Lead Capture
Workflow Automation
Integrates:N/A
Price starts from:Free
UpLead

Business Development, Lead Generation & Conversion, ABM & Demand Generation, Marketing Operations

UpLead is a B2B lead generation software offering real-time verified emails and data enrichment. It provides API access, CRM integration, and a 95% data accuracy guarantee with 180M+ leads.

Account Research
Prospecting Outreach
Intent Signal Monitoring
Lead Scoring
Account Scoring
Data Sync & ETL
Integrates:N/A
Price starts from:$74/month billed annually
Userled

ABM & Demand Generation, Lead Generation & Conversion, Performance Advertising, Content Marketing, Event Marketing, Marketing Analytics & Attribution, Business Development

Userled is an AI-powered ABM activation platform for launching personalized LinkedIn ads, microsites, event invites, sales content, and account engagement workflows across marketing and sales teams.

Account-based Campaigns
Outbound Personalization
Landing Page Creation
Paid Campaign Setup
Event Promotion
Event Registration Management
Sales Enablement Content
Prospecting Outreach
Pipeline Acceleration
Dashboard & Reporting
Integrates:HubSpot, Marketo, Salesforce +2
Price starts from:$599/month billed annually
VBOUT

Lifecycle & CRM Marketing, Lead Generation & Conversion, Marketing Analytics & Attribution, Marketing Operations

VBOUT is an AI-enabled marketing platform that helps agencies and marketers grow with 12+ tools and integrated AI features, plus deep e-commerce tracking. It targets small teams with freemium pricing and tiered paid plans.

Email Campaign Automation
Journey Orchestration
Lead Nurturing
Lead Scoring
Landing Page Creation
Form/Popup Lead Capture
Dashboard & Reporting
Integrates:HubSpot, Salesforce, Shopify +2
Price starts from:Free
Vector

Performance Advertising, ABM & Demand Generation, Lead Generation & Conversion, Marketing Analytics & Attribution, Business Development

Vector is a contact-level B2B advertising platform that identifies real buyers from site, ad, CRM, and intent signals, then syncs qualified audiences to ad channels for more precise ABM and retargeting.

Audience Segmentation
Retargeting
Account-based Campaigns
Intent Signal Monitoring
Paid Campaign Setup
Bid/Budget Optimization
Data Sync & ETL
Prospecting Outreach
Pipeline Acceleration
Integrates:HubSpot, Pardot, Salesforce +1
Price starts from:$399/month
Vimeo

Content Marketing, Product Marketing, Marketing Analytics & Attribution, Marketing Operations, Lead Generation & Conversion

Vimeo provides an all-in-one video platform for creating, hosting, and monetizing video content, with in-browser editing, AI-powered translation, analytics, and integrations with HubSpot, Marketo, and Salesforce.

Video Creation
Product Launch
Sales Enablement Content
Content Distribution
Dashboard & Reporting
Form/Popup Lead Capture
Integrates:HubSpot, Marketo, Salesforce
Price starts from:Free
VoiceDrop - Ringless Voicemail

Business Development, Lead Generation & Conversion, Lifecycle & CRM Marketing, Marketing Operations

Make meaningful connections and convert leads faster with VoiceDrop - the leading AI Ringless Voicemail system.

Prospecting Outreach
Outbound Personalization
Conversational Lead Capture
Meeting Booking
Lead Nurturing
Workflow Automation
Integrates:HubSpot, Marketo, Pardot +3
Price starts from:From $79
VWO

Lead Generation & Conversion, Product Marketing, Marketing Analytics & Attribution, Performance Advertising

VWO provides a digital experience optimization platform for experimentation, personalization, and analytics. It is trusted by 3000+ brands.

Conversion Rate Optimization
Ad Creative Testing
Landing Page Creation
Audience Segmentation
Data Analytics
Dashboard & Reporting
Integrates:Shopify
Price starts from:Free
Waalaxy

Business Development, Lead Generation & Conversion, ABM & Demand Generation, Lifecycle & CRM Marketing

Waalaxy is a LinkedIn outreach automation tool that automates LinkedIn and email campaigns. It enables team collaboration and CRM integrations (HubSpot, Pipedrive, and more).

Prospecting Outreach
Outbound Personalization
Email Campaign Automation
Lead Nurturing
Meeting Booking
Account Research
Workflow Automation
Integrates:HubSpot
Price starts from:Free
Weebly

Lead Generation & Conversion, Content Marketing, SEO&GEO/AIO, Marketing Analytics & Attribution, Lifecycle & CRM Marketing

Weebly helps marketing teams with landing page creation, form/popup lead capture, on-page optimization and supports no-code builder and template library capabilities.

Landing Page Creation
Form/Popup Lead Capture
On-page Optimization
Content Writing
Dashboard & Reporting
Email Campaign Automation
Audience Segmentation
Integrates:Shopify
Price starts from:Free
WhatsApp Messaging by Gupshup

Lifecycle & CRM Marketing, Lead Generation & Conversion, Performance Advertising, Marketing Analytics & Attribution, Marketing Operations

Gupshup provides conversational AI platforms for messaging, voice AI and multimodal customer interactions. It enables enterprises to deploy autonomous AI agents across channels to automate and personalize engagements.

Conversational Lead Capture
Lead Nurturing
Journey Orchestration
Audience Segmentation
Paid Campaign Setup
Retargeting
Dashboard & Reporting
Workflow Automation
Integrates:HubSpot, Salesforce, Shopify +2
Price starts from:Quote requested
Wildcard

ABM & Demand Generation, Lead Generation & Conversion, Business Development

Wildcard helps B2B go-to-market teams create personalized one-to-one campaigns, enrich target lists, build prospect research profiles, and fulfill bespoke outreach that converts into meetings.

Account-based Campaigns
Outbound Personalization
Prospecting Outreach
Account Research
Buying Committee Mapping
Meeting Booking
Lead Nurturing
Pipeline Acceleration
Integrates:N/A
Price starts from:Quote requested
WiserNotify

Lead Generation & Conversion, Performance Advertising, Marketing Analytics & Attribution

WiserNotify is a social proof and FOMO notification platform that boosts online conversions with 50+ notification templates and built-in A/B testing. It offers 200+ integrations and supports white-label, customization, and API access.

Conversion Rate Optimization
Landing Page Creation
Retargeting
Form/Popup Lead Capture
Ad Creative Testing
Dashboard & Reporting
Integrates:HubSpot, Shopify, WooCommerce +2
Price starts from:$4.92/month billed annually
Wistia

Content Marketing, Lead Generation & Conversion, Event Marketing, Marketing Analytics & Attribution, Marketing Operations

Wistia is a video marketing platform for businesses that hosts, markets, creates, and analyzes videos and webinars. It features AI-powered editing and integrations with HubSpot and Marketo.

Video Creation
Content Distribution
Webinar/Event Hosting
Form/Popup Lead Capture
Lead Nurturing
Ad Creative Testing
Dashboard & Reporting
Integrates:HubSpot, Marketo
Price starts from:Free
Wix

Marketing Operations, Lead Generation & Conversion, Lifecycle & CRM Marketing, Content Marketing, SEO&GEO/AIO

Wix is a cloud-based website builder offering 2000+ templates, built-in AI tools, and a drag-and-drop editor. It provides a free plan alongside paid premium plans with per-site subscriptions.

Landing Page Creation
Email Campaign Automation
Form/Popup Lead Capture
Social Post Creation
On-page Optimization
Dashboard & Reporting
Integrates:Zapier
Price starts from:Free